The brand is most recognized in the industry, providing over 3,500 soft drinks, sports drinks, water, juices, coffee, and milk products to more than 200 countries around the world. COCA COLA Logo. Premium As regards financing the merger or takeover, if it were possible for Pepsi and Coca Cola to merge, I would exchange Pepsi shares for Coca Cola- because the Coca Cola Company is a larger corporation in terms of assets, sales revenues, profit earnings, market capitalization and also enjoys a higher share price on the stock market. Premium 84,000 suppliers. May 8, 1886, is the day of Coca-Cola … Interbrand. While the first mover advantage is something that Coca-Cola has been able to maintain over the long-run, it is worth considering that the company's ability to foster other competitive advantages is one of its key success factors. http://www.interbrand.com/en/best-global-brands/Best-Global-Brands-2011.aspx, http://www.blueoceanstrategy.com/abo/what_is_bos.html. He produced the carbonated water which was teamed with the new syrup to produce the Coca-Cola drink. Learn about The Coca-Cola Company, including insurance benefits, retirement benefits, and vacation policy. Two of them are Management expertise, and Market leadership. Coca-Cola aims at creating a simple structure that is operational globally (Coca-Cola leaders: Q3 results show strategic plan is on track, 2015). Coca-Cola has a lot competitive advantages.
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